Actions for the People
AB cares for the Greek society, over time but also in extraordinary circumstances. Thus, during 2020, through the programs it implements, AB made donations totaling 6.6 million euros. Among them, is the donation to the National Health System, the additional support of Municipalities and local bodies but also its employees, donations which reached about 4 million euros, while it is estimated* that for every 1 euro a value equivalent to 2,84 euros was created, and a total social footprint that reaches 11.5 million euros. At the same time, it offered more than 180,000 healthy meals to schoolchildren throughout Greece through the DIATROFI program, which it implements in collaboration with the Prolepsis Institute, while through the short food donation program, "LOVE FOOD", it provided food worth 2.19 million euros to local bodies and institutions.
The company managed all this together with the 15,386 members of the "AΒ family". Its own people, to whom it provides a safe, modern, inclusive and flexible work environment. With programs for their health and well-being, for their professional development and growth, but also for their reward. Specifically in 2020, the company offered them a total of 312,407 hours of training, while rewarding the effort they made daily, with benefits that exceeded 17.5 million euros.
Actions for the Products
AB cares about the products that reach Greek households. The ISO certifications it received in 2020, the systematic inspections in its stores and suppliers and the international quality awards, confirm that it prioritizes the safety, quality and sustainability of its products. At the same time, it opens new avenues in the Greek primary production, together with its producers, of which 90% are Greek. And all this to offer its customers unlimited options and products of exceptional quality that inspire every day all those who love food. In addition, AB provides significant supplies and tools to local producers such as the innovative Smart Farming Program, which it designed and implements with the Bodossakis Foundation and the American School of Agriculture. It benefits 230 producers who have access to "smart" technology.
Actions for the Environment
AB Vassilopoulos cares about the planet and makes sure that everyone together we #changehabits. In 2020, AB continued its actions supporting its commitment to reduce food waste and plastic consumption by 50% by 2025. In this context, the company created the first "Alliance for the Reduction of Food Waste" in Greece, together with the organization "Boroume". Accordingly, it removed disposable plastics from its stores and replaced all plastic bags with paper and biodegradable ones. At the same time, it reduced greenhouse gas emissions at its facilities by 83% compared to its base year (2008), while implementing the energy monitoring system at all its facilities on a 24-hour basis, with the aim of reducing electricity consumption.
In a changing world, AB Vassilopoulos is committed to making a difference in every area of its business. Always with care, responsibility and respect. For all of us. And those around us. For the needs of today, but also for our future.
See in detail the Corporate Responsibility Report 2020 of AB Vassilopoulos here.
AB Vassilopoulos. For all that you care about.
(*) Based on the international SROI standard.